Integrated Marketing Approach
Integrated Marketing Programs to Support Customer Qualification Process
Distribute Marketing Tools To Support Sales Process
Develop Triggered primarily based Marketing Campaigns through Source
Move the possibility through the income qualification procedure
Continuous Optimization Campaigns
Customer Status – Conversion Funnel
Conversion rates in eCommerce occur at each factor in the income funnel, and are tracked to permit customers step through the procedure.
Lead > Awareness > Consideration > Conversion > Loyalty > Advocacy
Using Customer Data
Data series is available from an expansion of assets:
Customer Centric Messaging
Interaction and Engagements
Social Media Analytics
Customer Service Interaction
All this feeds a Customer Profile Database that lets in for a multi=channel digital messaging engine. This lets in you to supply the pleasant message at the first-rate time the use of the satisfactory channel for each patron.